Welcome to RESH Marketing, a full service advertising and marketing firm.
You provide the vision; we supply the tools you need to make it a reality. Identifying opportunity, quantifying competition, determining target markets - each elements of marketing that maximize the potential for success while minimizing risk. Providing research and marketing services to a variety of industries for over 30 years, with specialized services provided to the housing industry by RESH Marketing, we are uniquely qualified to assist in the introduction of new products, positioning new companies, or communicating the brand of established organizations.
Take a look around to learn more about us and how we can help your business.
“What is Marketing?” - by Hal Von Nessen

Dr. Joey Von Nessen - Economic Snapshot
As the South Carolina economy continues to recover, there are copious amounts of statistical data that can be tracked on a regular basis to help monitor ongoing changes in local markets. The information summarized below on industry employment, the unemployment rate, housing starts, and house price appreciation provide a starting point for this type of trend analysis.

2011 Housing Market Survey Form Link
Sample SWOT Analysis

Sumter Makes List of Improving Housing Markets
October 6, 2011
The second edition of the National Association of Home Builders/ First American Improving Markets Index (IMI), released today, shows 23 individual housing markets now qualifying as "improving" under the new gauge's parameters. This is nearly double the 12 housing markets that made the list last month.
The index reveals metropolitan areas that have shown improvement for at least six months in housing permits, employment and housing prices. The following metros were listed in October:.......click here to read the entire article on the RESH Blog

Current News and Events
Introducing Sales Rep 2.0
Introduction
RESH Marketing has developed a unique electronic sales assistant for use by builders and developers that may rely on outside sales representation to represent their companies. Sales Rep 2.0 is a means of controlling the sales presentation and delivering a pre-determined visual message that ensures consistency of delivery, accuracy, and versatility thereby allowing the on-site agent to concentrate on customer reactions and questions.
The standard presentation is presented on a Touch Screen computer system, optionally connected to the Internet when available, that can be updated easily and quickly. The unit is programmed to respond to the sales operation of the individual builder or developer and allows the customer to interact with the sales message in a less intimidating environment with a tool that most will have some familiarity.......click here to read the entire article on the RESH Blog

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