RESH Market Research provides standard and customized strategic marketing analyses and economic reports on the housing market. By charting historical trends of builder activity, lot and closing prices, and forecasting housing growth using the statistical methodology of economic theory, we offer builders unique insights into the marketplace and how they can adapt to maximize their success.

The RESH Report is available in standard and deluxe versions outlined below, with strategic marketing reports customized for specific builder and/or community projects also available for sustaining accounts.

The RESH Report - Standard
Released quarterly, this report includes:

  • Summary statistics on the number of new and re-sale closings and permits in the market. This includes total number of closings and permits as well as new and re-sale closings broken down by price point increments of $20K.
  • Closings and permit summary information will be available for the current and previous quarter, year to date, and last twelve months.
  • Also included is a ranking of builders and subdivisions by total closings in the latest quarter.

The RESH Report - Deluxe
Released quarterly, this report includes:

  • Builder rankings by number of closings, including each builder’s average closing price and number of closings broken down by month.
  • Subdivision rankings by number of closings, including each subdivision’s average closing price and number of closings broken down by month.
  • A builder summary that lists each builder, all subdivisions each individual builder has closed in and how many closings that builder made in each subdivision. The closings are also broken down in price point increments of $20K.
  • A subdivision summary that lists each subdivision, all builders each individual subdivision includes and how many closings each of those builders has in the subdivision. These closings are also broken down in price point increments of $20K.
  • A chart tracking the employment/permit ratio, which gives information on whether the market is overbuilt (excess inventory) or underbuilt (houses in short supply).
  • Lot prices.
  • Graphs tracking the leading macroeconomic variables (CCI, CPI, PPI, unemployment) that affect the housing industry.
  • A chart tracking of the number of permits taken in the market
  • A chart detailing closings by year
  • A brief summary of the information included in the report

In addition to items (a)-(j) listed above, sustaining accounts of RESH Marketing will also receive:
A strategic market analysis including the industry standard Strategic Space Map.
Closings and Permit data analyzed over multiple time periods (year to date, last twelve months, current period).

The RESH Report – Custom
Other custom reports can be produced depending upon the specific needs of a builder or developer.

For specific price quotes and project designs, contact:

Joey Von Nessen
RESH Marketing Consultants
(803) 798-0009 (phone)
(803) 798-3413 (fax)
joey@resh.com